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Mike Hohnen

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2006 Food Forecast

January 5, 2006By Mike Hohnen

Food forecasters are predicting some provocative trends, including such possibilities as Christian-raised chicken, and diet and beauty advice from experts as you shop for groceries.

Trend expert Faith Popcorn, keynote speaker at the Future of Food conference last month in Washington.
Popcorn also told food executives at the conference, which was sponsored by the supermarket industry, that it’s a myth women love to grocery shop — they really hate it. They’d like it a lot more, Popcorn said, if it were “an experience” in which they could participate, such as by talking to a nutritionist or beauty expert about new products.

Washingtonpost

Filed Under: Trends

Low-carb fad is officially dead

January 5, 2006By Mike Hohnen

If there’s one sign in 2006 that the low-carb fad is officially dead, it might be this:
The bread bowl is about to make a comeback.

Quiznos will serve Toasted Gourmet Bread Bowls that can be
filled with soup, chili, toasted cheese rings or roast chicken or beef.
Quiznos Sub, the trendy sandwich chain best known for its toasted subs, this week will introduce nationally three varieties of Toasted Gourmet Bread Bowls. They can be had not only with soup or chili, but also stuffed with rings of toasted cheese and chunks of roast chicken or beef.

USA Today

Filed Under: Trends

How Starbucks creates Loyalty

December 31, 2005By Mike Hohnen

Anne Saunders, svp of marketing for Starbucks, says creating customer loyalty starts with just one thing: A really great coffee house. An exclusive HUB interview by Tim Manners

Full article : The Hub

Filed Under: Marketing

What will the new food trends be?

April 21, 2016By Mike Hohnen

The question here in late 2005 is which emerging trends quick-serves might want to examine closely if they want to secure that all-important first-mover advantage. TrendMapping analysis reveals six specific up-and-comers:

Read the artilcle in QSR

Filed Under: Trends

Starbucks Betting on Drive-Thru Coffee

April 21, 2016By Mike Hohnen

The world’s largest specialty coffee chain once shunned the drivethru concept, fearing it might alienate customers who like to come inside and sip their lattes while listening to music in cozy chairs.

In the early 1990s, as independent espresso stands were starting to gain a steady following, Starbucks stuck to its original game plan: giving people a “third place” to escape from the hustle and bustle of home and work.

Eventually, it got hard to ignore coffee lovers’ demand for a quick java fix without leaving the warmth of their driver’s seats.

CBS NEWS

Filed Under: Foodservice

The two obvious secrets of every service business

December 28, 2005By Mike Hohnen

every one…

1. Take responsibility
2. Pay attention to detail

The thing that’s so surprising is how little attention is paid to these two, how often we run into people (business to business or b2c) who are totally clueless about them.

Seth Godin’s Blog

Filed Under: Marketing

Evolution

April 21, 2016By Mike Hohnen

Dear readers,

as you may have noticed i have not been good at keeping up to date here lately – my apologies for that.
I have come to the conclusion that i don’t have the time to continue updating this web log in its current form.

But do not despair i have a better alternative for you:

Try these guys they are very good psfk I think you will like it.

In the mean time i will concider how to best use this space in the future – if you have any ideas let me know send me a mail at : info4mike@mac.com

Cheers

Mike

Filed Under: Trends

Instant Room Service

April 21, 2016By Mike Hohnen

A branded hotel key card – a nice bit of marketing from MTN:

Jo’Blog

Filed Under: Hotel

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