This clipping confirms what i have been ‘preaching’ for a while now. The next big competitor for restaurants is not new restaurants but new formats in supermarket. The following clipping from Progressive Grocer; 10/15/2003, Vol. 82 Issue 15, p42, 3p, 2c clearly show that syupermarket are aware of the fact that meals are increasing a moving from food retail to Food service:
“Because takeout continues to be an increasingly important dining option for Americans, supermarket retailers seeking to better connect with customers should pay attention to the latest research by the National Restaurant Association (NRA).
[Read more…] about US Pool poll measures full-service restaurant takeout trends