Mike Hohnen

Study: Functional foods seen as the wave of the future
Low-carb diets may be popular right now in the U.K., but by 2009, other
functional-type diets, like those consisting of cholesterol-lowering or
“diabetes friendly” foods, will lead the pack, according to a new poll of
food industry executives. The report suggests companies will have the most
success by offering products to “consumers who are already increasingly
building the knowledge of which ingredients are linked to which concerns.”  
FoodNavigator (10/25